Carrie Cantwell

1-on-1 Coaching for Artists, Illustrators & Surface Pattern Designers


Looking for guidance on art licensing, portfolio development, pitching, print-on-demand, Etsy, creative marketing, pricing, product development, or growing your art business? Whether you're just getting started or looking to level up an established creative career, I'm here to help.


I'm an award-winning illustrator, surface designer, educator, and licensing artist who has built multiple successful creative income streams, including art licensing, Etsy, print-on-demand, online teaching, a successful podcast, and brand partnerships. I've licensed artwork with dozens of companies, including Target, Pottery Barn, World Market, and many independent brands, all without the help of an agent.


During our live 1-hour video session, we'll focus on your unique goals, challenges, and opportunities. You'll leave with clear, actionable next steps tailored specifically to your situation. Every session is recorded, and you'll receive smart highlights, auto-generated notes, and a concise summary of key takeaways so you can revisit everything we covered whenever you need it.


Whether you need strategic advice, expert feedback, or simply a trusted creative sounding board, I'd love to help you move your art career forward.

1-on-1 Coaching Session With Carrie Cantwell: Artist Strategy Session

These sessions are designed for artists, illustrators, and surface pattern designers who want personalized guidance tailored to their unique goals, challenges, and stage of business.


Whether you're exploring print-on-demand, art licensing, Etsy, portfolio development, marketing, pricing, product creation, creative direction, or simply trying to figure out your next best step, this session is all about helping you gain clarity and move forward with confidence.


As a licensed artist, educator, and creative entrepreneur with experience working with brands like Target, Pottery Barn, and World Market, I've spent years building a successful art business across multiple income streams. I know that every artist's journey looks different, and sometimes the most valuable support comes from having an experienced creative professional help you sort through the options and identify the opportunities that make the most sense for you.


During our session, we'll focus on your specific questions, goals, and challenges. Together, we'll identify practical next steps, uncover opportunities you may not have considered, and create a realistic path forward that aligns with your skills, interests, and long-term vision. Whether you need help solving a particular problem or simply want an experienced sounding board for your creative career, I'm here to help.


Our session will be recorded, and you'll also receive smart highlights, auto-generated notes, and a concise summary of key action items and next steps, so you can stay fully present in the moment and revisit the insights anytime you want. I can't wait to meet you! 😊

  • 60m
  • $150.00
  • 1

1-on-1 Coaching Session With Carrie Cantwell: Perfect Pitching

These sessions are designed for artists who want to elevate their marketability, strengthen their pitching skills, and confidently pursue the clients and brands they dream of working with.


As a licensed artist with years of hands-on experience collaborating with art directors and partnering with brands like Target, Pottery Barn, and World Market (all without the help of an agent) I’ve learned the real-world rhythms of the licensing world—how to pitch, when to pitch, who to reach out to, how to follow up with confidence, and how to build long-term, genuine client relationships. My goal is to help you apply those insights to your own creative career in a practical, doable way.


In our session, we’ll pinpoint the industries and companies that best align with your artistic style and goals. I’ll share tailored pitching strategies based on your unique situation, and together we’ll establish a clear, repeatable structure that helps you move forward with confidence as you approach both boutique clients and larger brands.


Our session will be recorded, and you’ll get smart highlights, auto-generated notes, and a tidy summary of key action items and next steps—so you can revisit everything we covered without needing to take notes in the moment. I’m truly excited to support you on this next step in your licensing journey! 😊

  • 60m
  • $150.00
  • 1

1-on-1 Coaching Session With Carrie Cantwell: Portfolio Review

These sessions are for illustrators and surface pattern designers who want to elevate their marketability by creating a portfolio that truly stands out—one that feels cohesive, scroll-stopping, and aligned with the clients and categories you want to attract.


As a licensed artist with years of experience working with art directors—and with collaborations I landed without the help of an agent that include Target, Pottery Barn, and World Market—I understand what brands look for, how they review portfolios, and what makes an artist’s body of work feel irresistible, memorable, and professional.


During our session, I’ll review your artwork and give you clear, actionable guidance on how to curate and refine your portfolio. We’ll highlight your strongest pieces, identify areas that could be strengthened or clarified, and shape your presentation so it reflects the best of your style, skill, and storytelling. The goal is to help you show up with confidence and present a portfolio that opens doors.


Our session will be recorded, and you’ll also receive smart highlights, auto-generated notes, and a concise summary of key action items and next steps—so you can stay fully present in the moment and revisit the insights any time you want.


I can’t wait to meet you! 😊

  • 60m
  • $150.00
  • 1

Carrie Cantwell | Cal.com