When your message is clear, people get it fast. When it’s not, everything slows down.
This session gets you to a clear, sellable way to explain what you do—so decisions happen faster and projects move forward.

In this focused, live session, we define your core offer and how to actually say it.
No more explaining it differently every time or filling in gaps on the fly.

This is not a generic workshop or template.

We work directly from your business, your thinking, and how the work unfolds.
That way, what we create is immediately usable.

You’ll leave with:

✓ A clear, defined core offer (what it is, who it’s for, and why it matters)

✓ A simple, repeatable way to explain it without over-explaining or second-guessing

✓ Messaging you can use immediately in sales conversations, content, or to guide execution

Best for:

→ Founders who know their work is valuable, but can’t yet explain it in a way that consistently converts

→ Agencies where unclear client messaging is slowing down projects, creating revisions, or forcing the team to guess

✗ Not for early-stage ideas or general marketing advice

How this is different

We're not chasing the "perfect" wording. We're getting to the truth of your current reality and future goals.
You leave with one clear message you can use everywhere, without second-guessing it.

Led by
Jessica Vaillancourt
Founder, Goodkind Studio