# Matt Maginley – Cal.com booking page

> I spent 30+ years at Lintas, Ogilvy & Mather, and Foote Cone & Belding — working on campaigns for CoverGirl, Campbell Soup, Mattel, AOL Time Warner, and Active International. I learned what most business owners never get to see: how the agencies they're paying actually build campaigns, where the real value lives, and how much of the work is process that any smart person could learn to do, if someone showed them how.

Booking page: https://cal.com/matt-maginley-3phfln

## Event types

- [Business Diagnostic — 30 Minutes](https://cal.com/matt-maginley-3phfln/30min): 15, 45 min, confirmed instantly, event type id 5567270. We'll talk about where the business is and where you want it to be. I'll tell you what I'm hearing underneath the surface — and whether there's a path worth pursuing together. Come ready to describe the business in your own words. No preparation required. In one sentence, what's the business problem you're trying to solve? Details: https://cal.com/matt-maginley-3phfln/30min.md
- [15 min meeting](https://cal.com/matt-maginley-3phfln/15min): 15 min, confirmed instantly, event type id 5567268. Details: https://cal.com/matt-maginley-3phfln/15min.md

## Check availability

```http
GET https://api.cal.com/v2/slots?eventTypeId=<event type id>&start=YYYY-MM-DD&end=YYYY-MM-DD&timeZone=<IANA time zone>
cal-api-version: 2024-09-04
```

The response is `{"data":{"YYYY-MM-DD":[{"start":"<ISO 8601 with offset>"}]}}`; no API key is needed.

## Book

Each event type's `.md` document lists its required booking fields and the `POST https://api.cal.com/v2/bookings` request (`cal-api-version: 2026-02-25`).

## More

- API docs: https://cal.com/docs/api-reference/v2/introduction