NYC Vocals
Founded by Lana Love of The Voice, NYC Vocals offers 1:1 and group coaching for beginner to pre-professional artists navigating today’s music industry. This journey takes hard work, resilience, and dedication — and you don’t have to do it alone.
Through the pillars of vocal performance, artist development, and creative identity, we help artists build not only their voice, but their confidence, artistry, and long-term vision. We can’t wait to sing with you in the studio!
Stay tuned for the Artist Development Program — coming soon.
Check out the Sing With Confidence & Find Your True Voice app:
studio.com/lana/voiceconfidence
1:1 Music Business Mentorship
Talent is only one part of building a sustainable career in music. In these private mentorship sessions, Lana Love shares the real-world knowledge artists need to understand the business behind their art—from artist development, branding and release strategy to royalties, contracts, marketing, budgeting, team-building and navigating industry relationships.
Drawing from her experience as an independent recording artist, performer, producer and creative director, Lana provides personalized, practical guidance based on your goals and current stage of development.
Investment: $250 per hour
Complimentary 15-minute consultation available
Live Performance Direction + Movement Coaching
2 hours of hands-on performance development for artists preparing for shows, tours, or auditions. Includes stage movement, microphone technique, presence training, and confidence building from rehearsal to live execution.
1:1 Voice Lesson (Virtual)
A 60 Minute Virtual Private Voice Lesson
5-Class Pack of 1:1 Voice Lessons (In-Person)
5-Class Pack of 60 Min 1:1 Private (In-Person) Voice Lessons (10% discount)
Voice Lesson (In-Person)
60min in-person voice lesson *Please note: Same-day cancellations are eligible for a 50% refund.
10-Class Pack of 1:1 Voice Lessons (In-Person)
10-Class Pack of 60 Min 1:1 Private (In-Person) Voice Lessons (15% discount) *Please note: Same-day cancellations are eligible for a 50% refund.