NYC Vocals

Founded by Lana Love of The Voice, NYC Vocals offers 1:1 and group coaching for beginner to pre-professional artists navigating today’s music industry. This journey takes hard work, resilience, and dedication — and you don’t have to do it alone.

Through the pillars of vocal performance, artist development, and creative identity, we help artists build not only their voice, but their confidence, artistry, and long-term vision. We can’t wait to sing with you in the studio!

Stay tuned for the Artist Development Program — coming soon.

Check out the Sing With Confidence & Find Your True Voice app:
studio.com/lana/voiceconfidence

1:1 Voice Lesson (Virtual)

A 60 Minute Virtual Private Voice Lesson

  • 60m
  • $150.00

Voice Lesson (In-Person)

60min in-person voice lesson *Please note: Same-day cancellations are eligible for a 50% refund.


  • 60m
  • $150.00

Semi-Private Voice Lesson

60 Min Semi-Private Voice Lesson (requires at least two participants) *Please note: Same-day cancellations are eligible for a 50% refund.

  • 60m
  • $100.00

5-Class Pack of 1:1 Voice Lessons (In-Person)

5-Class Pack of 60 Min 1:1 Private (In-Person) Voice Lessons (10% discount) *Please note: Same-day cancellations are eligible for a 50% refund.


  • 60m
  • $675.00

10-Class Pack of 1:1 Voice Lessons (In-Person)

10-Class Pack of 60 Min 1:1 Private (In-Person) Voice Lessons (15% discount) *Please note: Same-day cancellations are eligible for a 50% refund.


  • 60m
  • $1,275.00

🎤 Artist Launch Consultation – 90-Minute Deep Dive

A 90 Minute Virtual Music Business and Artist Development Deep Dive.
For singers ready to take their talent from the practice room to the world.


This all-in-one session blends vocal coaching, branding strategy, and music business know-how to help you step confidently into your identity as an artist.


What’s included:


  • ✨ Vocal & Artist Identity Check-In:
    Define your vocal strengths, musical style, and overall vibe
  • 📸 Brand & Visual Review:
    Feedback on your social media, website, headshots, and aesthetic
  • 💼 Music Business 101:
    Learn the basics of publishing, royalties, copyright, and PROs
  • 📝 EPK + Bio Audit:
    Get feedback or support creating your artist bio, one-sheet, or press kit
  • 📀 Release Strategy Overview:
    Understand distribution options (like DistroKid/TuneCore), timing, and promotion
  • 🗣️ Content & Pitch Tips:
    Walk away with ideas for content, collaborations, or next steps to grow your audience

Who it's for:
Pre-professional/Professional recording artists and singer-songwriters looking to release music, build their audience, and create a lasting brand.

*Please note: Same-day cancellations are eligible for a 50% refund.



  • 90m
  • $250.00
NYC Vocals | Cal.com