Sasha Hull

Revenue architect and growth strategist for ecommerce and D2C brands. I work with founders scaling from 5 to 6 and 7 figures per month to diagnose what's stalling growth and fix the highest-leverage problems. 10+ years across 80+ brands in apparel, beauty, home goods, and wellness. Paid acquisition, creative strategy, and the structural layer most people never touch.

50 min meeting

A paid 50-minute strategy session for ecommerce founders who are stuck. Bring whatever's keeping you up at night: Meta performance falling off, CAC climbing, creative burning out faster than you can replace it, a scaling decision you can't see clearly. You'll leave with a diagnosis of what's actually broken and where to focus first. This is an hour of real strategic thinking on your business.

  • 50m
  • $250.00
  • 1

Advisory intro

Advisory fit call · 20 minutes

A short call to work out whether ongoing advisory support is the right fit for your brand, on both sides. This isn't a strategy session, so we won't be diagnosing your ad account here (that's what the diagnostic is for). Instead, we'll cover:


What's prompting this (5 min). Your brand, where you're at, and what's made ongoing support worth exploring now.


How working together works (10 min). Every engagement starts with a paid diagnostic covering the full picture, from your revenue architecture to how decisions get made under pressure. I'll walk you through the scope, the price, and what you leave with. The diagnostic then shapes whether advisory or a retainer is the right structure.


Fit and next steps (5 min). An honest read from both of us. If it's a fit, we book the diagnostic. If it's not the right time, I'll point you to the better option for where you are.


Please complete the booking questions so we can use the full 20 minutes well. If you've got one specific problem you want solved rather than ongoing support, the 50-minute strategy session is the better call to book.

  • 20m
Sasha Hull | Cal.com