# Personal Brand Audit with Shriti Singh

> Glad you took the #1 step in building your personal brand. You’ve built something worth talking about. Now let’s make sure your LinkedIn reflects it. In this 30-minute call, we’ll look at where your personal brand is today, what’s holding it back, and what it would take to build a LinkedIn presence that brings you the right opportunities. We’ll talk about: → How you should position yourself on LinkedIn → What you should be known for → What kind of content will build your authority → How to turn your expertise into a clear content strategy → How LinkedIn can support your bigger business goals I work with founders, coaches, consultants and senior leaders to build personal brands that feel like them - while making it easier for the right people to understand what they do and why they should pay attention. If you’re serious about building your personal brand on LinkedIn, book a call and let’s see if we’re a good fit.

- Host: Shriti Singh
- Duration: 30 min
- Location: Google Meet
- Host time zone: Asia/Kolkata
- Confirmation: Bookings are confirmed instantly.
- Booking page: https://cal.com/shriti-singh-becomeyourbrand/personal-brand-audit
- Event type id: 5931124

## Check availability

```http
GET https://api.cal.com/v2/slots?eventTypeId=5931124&start=YYYY-MM-DD&end=YYYY-MM-DD&timeZone=<IANA time zone>
cal-api-version: 2024-09-04
```

The response is `{"data":{"YYYY-MM-DD":[{"start":"<ISO 8601 with offset>"}]}}`; no API key is needed.

## Book

```http
POST https://api.cal.com/v2/bookings
cal-api-version: 2026-02-25
Content-Type: application/json

{
  "eventTypeId": 5931124,
  "start": "<UTC ISO 8601 start from the slots response>",
  "attendee": {
    "name": "…",
    "email": "…",
    "timeZone": "<IANA time zone>"
  },
  "guests": [
    "guest@example.com"
  ],
  "bookingFieldsResponses": {
    "attendeePhoneNumber": "…",
    "Link-to-Your-LinkedIn-Profile": "…",
    "Tell-me-about-your-offer--business--and-your-ICP-in-a-few-short-lines": "…",
    "How-did-you-find-me": "…",
    "What-are-you-hoping-LinkedIn-does-for-you--Eg--attract-clients--build-authority--generate-inbound-leads--grow-an-audience--attract-partnerships--etc": "…",
    "What-is-your-current-monthly-revenue-in-GBP": "…",
    "A-done-for-you-LinkedIn-personal-branding-engagement-with-me-starts-at--1-000-month--Does-that-fit-the-level-of-investment-you-ve-set-aside-for-your-personal-brand": "…",
    "How-involved-are-you-willing-to-be-in-building-your-personal-brand": "…",
    "Why-do-you-want-to-invest-in-your-personal-brand-right-now": "…"
  }
}
```

- Required fields: `name` (Your name), `email` (Email address), `attendeePhoneNumber` (Phone number), `Link-to-Your-LinkedIn-Profile` (Link to Your LinkedIn Profile), `Tell-me-about-your-offer--business--and-your-ICP-in-a-few-short-lines` (Tell me about your offer, business, and your ICP in a few short lines), `How-did-you-find-me` (How did you find me?), `What-are-you-hoping-LinkedIn-does-for-you--Eg--attract-clients--build-authority--generate-inbound-leads--grow-an-audience--attract-partnerships--etc` (What are you hoping LinkedIn does for you? Eg: attract clients, build authority, generate inbound leads, grow an audience, attract partnerships, etc.), `What-is-your-current-monthly-revenue-in-GBP` (What is your current monthly revenue in GBP?), `A-done-for-you-LinkedIn-personal-branding-engagement-with-me-starts-at--1-000-month--Does-that-fit-the-level-of-investment-you-ve-set-aside-for-your-personal-brand` (A done-for-you LinkedIn personal branding engagement with me starts at £1,000/month. Does that fit the level of investment you’ve set aside for your personal brand?), `How-involved-are-you-willing-to-be-in-building-your-personal-brand` (How involved are you willing to be in building your personal brand?), `Why-do-you-want-to-invest-in-your-personal-brand-right-now` (Why do you want to invest in your personal brand right now?)
- Optional fields: `guests` (Add guests)
- `name` and `email` go in `attendee` and `guests` is a list of emails; every other field goes in `bookingFieldsResponses` under its name.