# LinkedIn Optimization Session with Ash Serrano

> Your LinkedIn profile is either working for you or against you. Most executive profiles fall somewhere in the middle, technically complete but strategically invisible. Here's what you get when you book this session: Before we meet, I spend 30 minutes auditing your profile through the lens of your storytelling archetype and positioning strategy. Then we meet for 30 minutes to walk through my findings and implement changes together in real time. You leave with a 1-pager summarizing your strategy, your key optimizations, and your next moves. One focused hour. A profile that actually sounds like you.

- Host: Ash Serrano
- Duration: 30 min
- Location: Google Meet
- Host time zone: America/New_York
- Confirmation: The host confirms each booking; it stays pending until they accept it.
- Payment: required, and collected on the booking page.
- Booking page: https://cal.com/wildlore/linkedin-optimization
- Event type id: 5524117

## Check availability

```http
GET https://api.cal.com/v2/slots?eventTypeId=5524117&start=YYYY-MM-DD&end=YYYY-MM-DD&timeZone=<IANA time zone>
cal-api-version: 2024-09-04
```

The response is `{"data":{"YYYY-MM-DD":[{"start":"<ISO 8601 with offset>"}]}}`; no API key is needed.

## Book

```http
POST https://api.cal.com/v2/bookings
cal-api-version: 2026-02-25
Content-Type: application/json

{
  "eventTypeId": 5524117,
  "start": "<UTC ISO 8601 start from the slots response>",
  "attendee": {
    "name": "…",
    "email": "…",
    "timeZone": "<IANA time zone>"
  },
  "bookingFieldsResponses": {
    "LinkedIn-Profile-Link": "…",
    "notes": "…"
  }
}
```

- Required fields: `name` (Your name), `email` (Email address), `LinkedIn-Profile-Link` (LinkedIn Profile Link)
- Optional fields: `notes` (Additional notes)
- `name` and `email` go in `attendee` and `guests` is a list of emails; every other field goes in `bookingFieldsResponses` under its name.
- A successful response is a pending booking request.