Yasir Ali
π I'm a data-driven Digital Commerce Leader focused on turning marketing strategy into measurable revenue growth.
I've spent 11+ years in the trenches of performance marketing, not just managing campaigns, but building the systems, teams, and strategies that help businesses scale sustainably.
Here's what that looks like in practice:
π Drove 7x sales growth across a portfolio of 6 US-based e-commerce websites
π₯ Led 60+ cross-functional team members to build and deliver scalable marketing solutions
π Rebuilt the USA-Europe-based client retention framework, helping move retention from 60% toward a 90% target
π Scaled a Pakistan-based e-commerce business from 1M β 15M in monthly revenue
π° Doubled the revenue of a Dubai-based e-commerce startup in just 6 months
I believe great digital growth isn't just about spending more on ads.
It's about having the right strategy, people, data, systems, and execution working together.
That's where I do my best work. π
15-min Catch-up
π― Goal:
- Confirm fit
- Spark interest
- Earn the next meeting
β±οΈ Structure (Minute-by-minute)
0β2 min: Context
- Quick intro
- Set agenda: βLetβs keep this sharp β Iβll understand your needs and see if weβre a fit.β
2β8 min: Discovery (light)
- What are you trying to achieve right now?
- Biggest challenge?
- What have you tried so far?
8β12 min: Value Teaser
- Share 1β2 relevant insights
- Mention a similar case/result (keep it short)
12β15 min: Close
- Suggest next step:
- βMakes sense to go deeper?β
- Book a 30-min strategy call
- 15m
Quick 30-min Sync
π― Goal:
- Diagnose properly
- Position your solution
- Move toward commitment
β±οΈ Structure
0β3 min: Framing
- Confirm agenda + outcome
- Build a quick rapport
3β15 min: Deep Discovery
Go deeper than the surface:
- Business goals (revenue, growth, CAC, etc.)
- Current funnel/process
- Bottlenecks
- Budget/timeline (if relevant)
15β25 min: Solution Mapping
- Tailor your offer to their exact problem
- Walk through:
- Approach
- Expected outcomes
- Timeline
25β30 min: Close
- Clear next step:
- Proposal
- Trial
- Another stakeholder call
- 30m