How can Cal.com help content agencies automate client intake?

Cal.com provides customizable routing forms that collect client briefs, segment projects, and automatically assign them to the right team or specialist, reducing manual admin work.

Can I integrate Cal.com with our existing project management tools?

Yes, Cal.com integrates with popular project management and CRM tools, so your team can manage projects and communication from a single source of truth.

Does Cal.com support round robin scheduling for project assignments?

Absolutely. Cal.com’s routing logic supports both round robin and attribute-based assignments, making it easy to distribute projects or match them to specialists.

Is Cal.com suitable for agencies with complex multi-step intake processes?

Yes. You can design multi-step routing forms to capture all necessary client details, ensuring projects are routed accurately and efficiently.

Can clients schedule meetings directly with the assigned project manager?

Once a project is routed, Cal.com enables clients to book meetings with the assigned manager or team, eliminating scheduling friction.

Is Cal.com open source and can we self-host?

Cal.com is fully open source and supports self-hosting, giving agencies complete control over data, branding, and integrations.

What kind of analytics does Cal.com provide for agencies?

Cal.com offers detailed insights into project routing, team load, and scheduling efficiency, helping agencies optimize their operations.

Routing for content production agencies

Smart routing for content production agencies

Automate client intake and project assignment with intelligent scheduling and routing powered by open-source infrastructure

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Routing forms/Content production agencies routing formFormRoutingPreviewSave

1. How many people work at your company?Required

Label

How many people work at your company?

Identifier

company-size

Type

Single selection

Options

Manually addFrom attributeCompany size (3 of 4)

2. What services are you interested in?Required

3. What country are you based in?Required

4. What's your timeline for getting started?Required

Add question

Trusted by fast-growing companies around the world

How routing works for content production agencies

Transform the way your agency handles client requests and project assignments with automated, intelligent routing.

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Design your intake process

Create dynamic routing forms to capture new client briefs, content needs, and project requirements up front.

Qualify and segment projects

Automatically segment incoming requests by project type, budget, or timeline to assign the right team or content specialist.

Assign projects and schedule kickoffs

Route qualified leads and projects to the most suitable team member, then instantly schedule kickoff calls or production meetings.

Key benefits for content agencies

Unlock efficiency, transparency, and growth with Cal.com’s open infrastructure.

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Customer

Form answers

ImmigrationFrance

Booked

Enterprise round robin

Alex Fisher

ImmigrationFrance

Accelerate client onboarding

Reduce back-and-forth and start projects faster by automating intake and routing to the right team.

Owned account found

Assign to account owner

YesNo

Assign to owner

Direct to account owner

CustomerOwner

Event scheduled

Round robin

Find an available host

EMR Sales

Boost project management efficiency

Streamline the assignment process to ensure every project lands with the ideal specialist, improving turnaround times.

Routed to this week

Benny above avg.

Enhance collaboration and transparency

Centralize communication and scheduling, so clients and teams stay aligned at every stage.

Company sizeAny in>500

Send booker to

Event TypeEU Enterprise

And direct to team member

WhenAllmatch

InterestsAny inImmigrationCountryAny inAttribute

Flexible and scalable infrastructure

Cal.com’s open-source, API-first platform lets you tailor routing and scheduling to fit your agency’s unique workflows.

Feature-rich scheduling for agencies

Cal.com offers advanced automation, customization, and integrations designed for content production teams.

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Customizable routing forms

Capture detailed client briefs and automate routing based on project needs, size, or vertical.

Attribute-based project assignment

Assign incoming projects to specialists by skill set, language, or availability, ensuring the best fit every time.

CRM and project management integrations

Sync seamlessly with tools like HubSpot, Salesforce, or Asana to automate intake and keep all stakeholders in the loop.

Team and round robin scheduling

Ensure even distribution of projects or assign based on expertise with round robin or attribute-based logic.

Self-hosting and white-labeling

Deploy Cal.com on your infrastructure for full control, brand consistency, and compliance.

Robust analytics and insights

Track project routing, team utilization, and time-to-kickoff to optimize agency performance.

All your key tools in sync with your meetings

Connects to Slack, Salesforce, and 100+ more. Bookings show up where your team already works.

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Google CalendarVerifica conflitos em todos os calendários e adiciona o agendamento.
Zoom VideoDá a cada agendamento seu próprio link de reunião.
SalesforceRegistra a reunião no contato e encaminha ao responsável.
HubSpot CRMAdiciona agendamentos a contatos e negócios.
SlackAvisa a equipe assim que uma reunião é agendada.
StripeCobra quando o horário é agendado.
FramerColoca sua página de agendamento em um site Framer.
ElevenLabsDá aos agentes de voz uma voz de IA realista.
LinearDefine seu status como ausente pelo calendário.
Meta PixelMede agendamentos das suas campanhas de anúncios Meta.
UmamiConta visitas à sua página de agendamento, com privacidade.
WhatsAppAtende seus participantes em um chat ou videochamada no WhatsApp.

Frequently asked questions

These are some of our most frequently asked questions.

Don’t just take our word for it

Our users are our best ambassadors. Discover why we're the top choice for scheduling meetings.

Thrilled with this scheduling app—it's a game-changer. The intuitive interface and advanced features streamline my time management. The standout, however, is the incredible support team—swift, expert responses to every query. A perfect combo for seamless scheduling and top-notch customer service. P.s. Way better than Calendly
Mickeyem Trustpilot
I just migrated from calendly to cal.com I'm liking it so far. I wasn't particularly displeased with calendly. It's fine. But I like that cal is OSS and my sub to calendly was coming up for renewal so I thought I'd check it out. Looks good.
Kent C. Dodds 🌌@kentcdodds em X
2 days of using @calcom is enough to never look back at calendly
Anuvesh Singh@singh_anuvesh em X
Without a doubt the best calendar/scheduling application I have ever used. It has all of the advanced features I need while also being insanely intuitive and straightforward for both end-users and booking recipients. Love it!!
davidvkimballem Trustpilot
(finally) made the move to @calcom after I couldn't find how to edit events in the calendly dashboard and I must say - dash is 10/10 Bravo @peer_rich and team (I should have moved over years ago!) OSS fam
Ant Wilson@AntWilson em X
One of the best tools for scheduling and my favorite after so many other options tried.
Denisem Product Hunt
more elegant than Calendly, more open than Savvycal, cal.com works and it feels just right.
flo merianem Product Hunt
This platform's open-source nature and flexible licensing are a developer's dream. Self-hosting and white-labeling empower personalization and seamless integration.
Ahmed Elnaggarem Product Hunt
for the love of me, why do people still use Calendly? Just today I have seen products reference Calendly while they know of @calcom It's a no brainer for me to use , their brand is amazing, cool team + they even have more compelling features 🤷
Rotimi Best@rotimi_best em X
Amazing. I've been sharing it with everyone I know. It's helped me create more events spontaneously, because of how smooth it is compared to Calendly and Harmonizely.
Benem Product Hunt
Very easy to set up and start. Connected with my Google calendar without any problem. Connecting with Microsoft gives me an error. But other than that the user interface is very good.
Pankaj Dixitem Product Hunt
Just gave it a go and it's definitely the easiest meeting I've ever scheduled! No context switching, no distractions, and works even better on mobile too.
Aria Minaeiem Product Hunt

Trusted by fast-growing companies around the world

Level up your agency’s workflow

Automate project intake and assignment, improve client experience, and empower your team with Cal.com’s flexible routing for content agencies.

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