Automate trade show scheduling and operations with Cal.com workflows
Coordinate exhibitors, sponsors, speakers, and attendees with automated reminders, routing, and tracking that reduce no-shows and unlock measurable ROI across your entire event lifecycle.
Trigger
When
Before event startsHow long before event starts?
24hoursAction
Do this
Send email to attendeesSender name
Cal.comMessage template
ReminderTrusted by fast-growing companies around the world
How it works
Coordinate multi-stakeholder trade show scheduling with automation, routing, and integrations that scale from exhibitor onboarding to post event follow-up.
01
Connect calendars, event types, and teams
02
Design workflows for every milestone
03
Automate follow-ups and reporting
Why it works for trade show and expo teams
Purpose-built automation for complex event operations, designed to reduce manual tasks, protect margins, and deliver predictable attendee and exhibitor experiences at scale.
Meeting reminder
nowHi, this is a reminder that your trade show/expo organizers meeting with Alex is in 30 mins
…Unify scheduling across exhibitors, sponsors, and speakers
Bookings
Today
This week
Protect revenue and reduce no-shows
Trigger
When
Before event startsHow long before event starts?
24hoursAction
Do this
Send email to attendeesMessage template
ReminderStreamline operations with API-first flexibility
Reminder: Are you still attending the meeting on {EVENT_DATE}
Hi {ATTENDEE},
Please confirm if you're still planning to attend by clicking the button below:
{CONFIRM_ATTENDANCE}
This reminder was triggered by a Workflow in Cal.
Deliver a consistent, professional experience
What you can do with Cal.com Workflows
Powerful scheduling automation built for high-stakes events, from pre-show planning to post-show reporting, with privacy-first options and enterprise-grade controls.
Routing forms for the right meetings
Multi-channel reminders and updates
Lead capture and instant handoff
Resource-aware scheduling
Self-hosting and enterprise controls
Analytics and post-show workflows
See how workflows keep your scheduling on track
Watch how Cal.com Workflows simplify scheduling, automate reminders and keep your meetings running smoothly. See real examples of how teams use workflows to reduce no-shows and save time.
All your key tools in sync with your meetings
Connects to Slack, Salesforce, and 100+ more. Bookings show up where your team already works.
- Google CalendarVerifica conflitos em todos os calendários e adiciona o agendamento.
- Zoom VideoDá a cada agendamento seu próprio link de reunião.
- SalesforceRegistra a reunião no contato e encaminha ao responsável.
- HubSpot CRMAdiciona agendamentos a contatos e negócios.
- SlackAvisa a equipe assim que uma reunião é agendada.
- StripeCobra quando o horário é agendado.
FramerColoca sua página de agendamento em um site Framer.
ElevenLabsDá aos agentes de voz uma voz de IA realista.
LinearDefine seu status como ausente pelo calendário.
Meta PixelMede agendamentos das suas campanhas de anúncios Meta.
UmamiConta visitas à sua página de agendamento, com privacidade.
WhatsAppAtende seus participantes em um chat ou videochamada no WhatsApp.
Use workflows to distribute a trade show planning checklist, track sponsor deliverables with a sponsorship package template, and push a post event report template to stakeholders. Capture outcomes per session and tie them to your trade show budget template.
Yes. Build workflows tied to your sponsorship package template that schedule sponsored demos, VIP meetups, and theater sessions, while sending performance summaries and reminders to sponsor contacts.
Routing forms qualify interests and budget, then auto-book with the best rep based on skills or product line. This reduces friction and increases show-floor conversion for exhibitors.
Cal.com is API-first with robust webhooks. Sync attendees, exhibitors, and meetings with your CRM and registration system, so data flows into pipelines, dashboards, and post-show analysis.
Set reminders based on local time, include hall and booth IDs, and send different instructions for setup versus public hours. Use SMS for urgent changes like room moves.
Yes. Self-host Cal.com to keep attendee and exhibitor data in your environment. Apply SSO, SCIM, and granular permissions to meet security and compliance requirements.
Distribute a trade show planning checklist pre-show, collect expenses with a trade show budget template, and automate a post event report template for exhibitors and sponsors after the event.
Don’t just take our word for it
Our users are our best ambassadors. Discover why we're the top choice for scheduling meetings.
Thrilled with this scheduling app—it's a game-changer. The intuitive interface and advanced features streamline my time management. The standout, however, is the incredible support team—swift, expert responses to every query. A perfect combo for seamless scheduling and top-notch customer service. P.s. Way better than Calendly
Mickeyem TrustpilotI just migrated from calendly to cal.com I'm liking it so far. I wasn't particularly displeased with calendly. It's fine. But I like that cal is OSS and my sub to calendly was coming up for renewal so I thought I'd check it out. Looks good.
Kent C. Dodds 🌌@kentcdodds em X2 days of using @calcom is enough to never look back at calendly
Anuvesh Singh@singh_anuvesh em XWithout a doubt the best calendar/scheduling application I have ever used. It has all of the advanced features I need while also being insanely intuitive and straightforward for both end-users and booking recipients. Love it!!
davidvkimballem Trustpilot(finally) made the move to @calcom after I couldn't find how to edit events in the calendly dashboard and I must say - dash is 10/10 Bravo @peer_rich and team (I should have moved over years ago!) OSS fam
Ant Wilson@AntWilson em XOne of the best tools for scheduling and my favorite after so many other options tried.
Denisem Product Huntmore elegant than Calendly, more open than Savvycal, cal.com works and it feels just right.
flo merianem Product HuntThis platform's open-source nature and flexible licensing are a developer's dream. Self-hosting and white-labeling empower personalization and seamless integration.
Ahmed Elnaggarem Product Huntfor the love of me, why do people still use Calendly? Just today I have seen products reference Calendly while they know of @calcom It's a no brainer for me to use , their brand is amazing, cool team + they even have more compelling features 🤷
Rotimi Best@rotimi_best em XAmazing. I've been sharing it with everyone I know. It's helped me create more events spontaneously, because of how smooth it is compared to Calendly and Harmonizely.
Benem Product HuntVery easy to set up and start. Connected with my Google calendar without any problem. Connecting with Microsoft gives me an error. But other than that the user interface is very good.
Pankaj Dixitem Product HuntJust gave it a go and it's definitely the easiest meeting I've ever scheduled! No context switching, no distractions, and works even better on mobile too.
Aria Minaeiem Product Hunt
Trusted by fast-growing companies around the world
Get started with Cal.com
Automate exhibitor onboarding, sponsor sessions, and buyer meetings without the busywork. Start free, then scale with APIs, routing, and enterprise controls. If you run complex shows, Cal.com keeps them on schedule.
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