5 cal.com and zapier integrations to save you 30min a day

Save time with automation: Why Cal.com + Zapier is a productivity powerhouse

Whether you’re managing a team, onboarding clients, or syncing calendars, here are five powerful Cal.com + Zapier automations that can save you at least 30 minutes daily.

1. Add new Cal.com bookings to Google Sheets

Use case: Track bookings in a centralized dashboard

Time saved per day: ~5-10 minutes

Instead of manually updating a spreadsheet every time someone books a meeting, use this automation

• Zap: When a new booking is created in Cal.com → Create a new row in Google Sheets

This is perfect for consultants, sales teams, or agencies who track leads, client meetings, or internal sessions in a sheet.

Pro tip: You can even create pivot tables or run analytics to track booking volume, cancellation rates, or average meeting types.

2. Send personalized Slack messages when a meeting is booked

Use case: Keep your team in the loop

Time saved per day: ~5 minutes

Notifications are helpful—but personalized, structured Slack messages are even better.

• Zap: When a new event is booked → Send a custom message to a specific Slack channel

You can customize the message to include:

• The name of the person who booked

• The type of meeting

• The time and date

• Any custom notes from the booking

3. Automatically send a follow-up email via Gmail

Use case: Improve meeting follow-up without forgetting

Time saved per day: ~10 minutes

No more forgetting to send follow-up emails or typing out the same message over and over again.

• Zap: When a Cal.com event ends → Send a templated follow-up email via Gmail

You can customize:

• The subject and message body

• Links to resources or recordings

• Post-call actions like booking a follow-up or filling out a form

This is ideal for customer success teams, coaches, and sales reps who want to keep momentum going without the manual legwork.

4. Create new CRM contacts automatically (HubSpot, Salesforce, etc.)

Use case: Keep your CRM updated effortlessly

Time saved per day: ~5–7 minutes

Stop entering new meeting participants into your CRM by hand. With this integration:

• Zap: When a booking is made on Cal.com → Create or update contact in your CRM

Supported CRMs include:

• HubSpot

• Salesforce

• Pipedrive

• Zoho CRM

• And many more

Why it matters: Keeping CRM records current ensures better reporting, automation, and personalization in outreach.

5. Send reminders or calendar invites via SMS (Twilio)

Use case: Reduce no-shows with timely reminders

Time saved per day: ~3–5 minutes

If you’re dealing with a high no-show rate or meeting attendees who prefer texts, automate SMS reminders.

• Zap: When a booking is coming up in 1 hour → Send an SMS via Twilio

This keeps your attendees prepared without needing to manually send texts. Bonus: it adds a personal touch that many appreciate. You can also use tools like ClickSend or SimpleTexting if Twilio isn’t your preferred provider.

Start saving time today

These Zapier integrations are just the beginning. You can combine multiple Zaps, chain workflows together, and build a fully automated scheduling system that saves you hours each week. If you’re looking to optimize your day, eliminate repetitive tasks, and keep your focus on what truly matters-Cal.com + Zapier is the way to go.