Automobile sales routing made simple
Automobile sales routing made simple
Connect car buyers to the right sales expert instantly with intelligent scheduling and routing
Connect car buyers to the right sales expert instantly with intelligent scheduling and routing

Trusted by fast-growing companies around the world
Trusted by fast-growing companies around the world
Trusted by fast-growing companies around the world
How routing for automobile sales works
How routing for automobile sales works
Guide every car buyer to the right salesperson with a seamless booking and routing experience.
Guide every car buyer to the right salesperson with a seamless booking and routing experience.
01
Set up your sales routes
Define routing rules based on vehicle interest, location, or language to ensure buyers connect with the right sales team member.

02
Gather buyer information
Prospects answer a few quick questions about their vehicle preferences, location, or desired appointment type.

03
Instantly match and book
Cal.com automatically routes the buyer to the most suitable sales expert and books the meeting, reducing wait times and drop-offs.

Unlock the advantages of automated routing for dealerships
Unlock the advantages of automated routing for dealerships
Transform how you engage and convert buyers with a smarter, more efficient sales funnel.
Transform how you engage and convert buyers with a smarter, more efficient sales funnel.

01
Faster lead response
Reduce response times by instantly connecting prospects to available sales experts, improving buyer satisfaction and dealership reputation.
02
Higher conversion rates
Qualified buyers are matched with the right specialist based on their needs, boosting appointment show rates and closing ratios.


03
Seamless buyer experience
Remove friction from the booking process, making it easy for buyers to schedule test drives and consultations online.
04
Open-source flexibility
Customize your routing logic, integrate with your CRM, and maintain full control over your scheduling infrastructure.

Features designed for automotive sales teams
Features designed for automotive sales teams
Everything your dealership needs to optimize the sales journey, from first inquiry to closed deal.
Everything your dealership needs to optimize the sales journey, from first inquiry to closed deal.
Attribute-based routing
Route buyers based on their preferred vehicle type, language, or location to the best-fit sales representative.
CRM integrations
Sync with your automotive CRM to assign leads, track interactions, and update records automatically.
Ownership assignment
Always route repeat buyers to their previous sales consultant for a personalized experience.
Customizable forms
Collect key information like vehicle interests, appointment type, or trade-in status with flexible, no-code forms.
Multi-location support
Manage routing across multiple dealership branches, ensuring buyers connect with the correct location.
Analytics and insights
Track lead sources, conversion rates, and staff performance with detailed reporting tools.
All your key tools in-sync with your meetings
Cal.com works with all apps already in your flow ensuring everything works perfectly together.







All your key tools in-sync with your meetings
Cal.com works with all apps already in your flow ensuring everything works perfectly together.







All your key tools in-sync with your meetings
Cal.com works with all apps already in your flow ensuring everything works perfectly together.







Frequently asked questions
Frequently asked questions
These are some of our most frequently asked questions.
These are some of our most frequently asked questions.
How does Cal.com help car dealerships increase sales appointments?
Cal.com automates the routing and scheduling process, instantly connecting buyers to the right sales professional based on their needs and preferences. This improves response times, reduces manual assignment, and increases the number of qualified appointments.
Can I route buyers based on the type of car they are interested in?
Yes, with Cal.com's attribute-based routing, you can easily direct buyers to specialists for new, used, electric, or specific makes and models, ensuring they speak to the most knowledgeable sales staff.
Does Cal.com integrate with automotive CRMs?
Absolutely. Cal.com features robust integrations with leading CRMs used in the automotive industry, enabling seamless data flow, lead assignment, and follow-up.
How does Cal.com handle returning customers?
Cal.com can automatically assign repeat buyers to their original sales consultant, creating a consistent and personalized experience that helps build long-term customer relationships.
Is it possible to support multiple dealership locations with one Cal.com account?
Yes, Cal.com supports multi-branch dealerships. You can set up routing logic to direct buyers to the correct location and sales team based on their preferences or proximity.
Are the routing forms customizable for different types of appointments (test drives, consultations, service)?
Definitely. You can customize routing forms to capture the exact information you need for each appointment type, such as test drives, virtual tours, or trade-in evaluations.
What are the benefits of Cal.com being open source for automotive dealers?
Open source means your dealership can fully customize the platform, self-host for compliance, and adapt the scheduling infrastructure as your processes or technology stack evolves.
How does Cal.com help car dealerships increase sales appointments?
Cal.com automates the routing and scheduling process, instantly connecting buyers to the right sales professional based on their needs and preferences. This improves response times, reduces manual assignment, and increases the number of qualified appointments.
Can I route buyers based on the type of car they are interested in?
Yes, with Cal.com's attribute-based routing, you can easily direct buyers to specialists for new, used, electric, or specific makes and models, ensuring they speak to the most knowledgeable sales staff.
Does Cal.com integrate with automotive CRMs?
Absolutely. Cal.com features robust integrations with leading CRMs used in the automotive industry, enabling seamless data flow, lead assignment, and follow-up.
How does Cal.com handle returning customers?
Cal.com can automatically assign repeat buyers to their original sales consultant, creating a consistent and personalized experience that helps build long-term customer relationships.
Is it possible to support multiple dealership locations with one Cal.com account?
Yes, Cal.com supports multi-branch dealerships. You can set up routing logic to direct buyers to the correct location and sales team based on their preferences or proximity.
Are the routing forms customizable for different types of appointments (test drives, consultations, service)?
Definitely. You can customize routing forms to capture the exact information you need for each appointment type, such as test drives, virtual tours, or trade-in evaluations.
What are the benefits of Cal.com being open source for automotive dealers?
Open source means your dealership can fully customize the platform, self-host for compliance, and adapt the scheduling infrastructure as your processes or technology stack evolves.
How does Cal.com help car dealerships increase sales appointments?
Cal.com automates the routing and scheduling process, instantly connecting buyers to the right sales professional based on their needs and preferences. This improves response times, reduces manual assignment, and increases the number of qualified appointments.
Can I route buyers based on the type of car they are interested in?
Yes, with Cal.com's attribute-based routing, you can easily direct buyers to specialists for new, used, electric, or specific makes and models, ensuring they speak to the most knowledgeable sales staff.
Does Cal.com integrate with automotive CRMs?
Absolutely. Cal.com features robust integrations with leading CRMs used in the automotive industry, enabling seamless data flow, lead assignment, and follow-up.
How does Cal.com handle returning customers?
Cal.com can automatically assign repeat buyers to their original sales consultant, creating a consistent and personalized experience that helps build long-term customer relationships.
Is it possible to support multiple dealership locations with one Cal.com account?
Yes, Cal.com supports multi-branch dealerships. You can set up routing logic to direct buyers to the correct location and sales team based on their preferences or proximity.
Are the routing forms customizable for different types of appointments (test drives, consultations, service)?
Definitely. You can customize routing forms to capture the exact information you need for each appointment type, such as test drives, virtual tours, or trade-in evaluations.
What are the benefits of Cal.com being open source for automotive dealers?
Open source means your dealership can fully customize the platform, self-host for compliance, and adapt the scheduling infrastructure as your processes or technology stack evolves.
Don’t just take our word for it
Our users are our best ambassadors. Discover why we're the top choice for scheduling meetings.
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
Don’t just take our word for it
Our users are our best ambassadors. Discover why we're the top choice for scheduling meetings.
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
Don’t just take our word for it
Our users are our best ambassadors. Discover why we're the top choice for scheduling meetings.
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
Trusted by fast-growing companies around the world
Trusted by fast-growing companies around the world
Trusted by fast-growing companies around the world
Free up your time. We've got your scheduling covered. Try Cal.com now!
Transform your buyer experience and boost conversions with Cal.com. Try it free or book a demo today.

Cal.com® and Cal® are a registered trademark by Cal.com, Inc. All rights reserved.
Our mission is to connect a billion people by 2031 through calendar scheduling.
Need Help? [email protected] or live chat.
Solutions
Use Cases
Resources
Cal.com® and Cal® are a registered trademark by Cal.com, Inc. All rights reserved.
Our mission is to connect a billion people by 2031 through calendar scheduling.
Need Help? [email protected] or live chat.
Solutions
Use Cases
Resources
Cal.com® and Cal® are a registered trademark by Cal.com, Inc. All rights reserved.
Our mission is to connect a billion people by 2031 through calendar scheduling.
Need Help? [email protected] or live chat.
Solutions
Use Cases
Resources