
01
Connect lead sources and qualify automatically
Capture internet car sales leads from your site, chat, or CRM. Use routing rules to qualify by location, inventory, budget, or credit stage, then auto-assign to the right salesperson or store.

02
Create a test drive workflow that books itself
Offer real-time availability across sales reps and demo vehicles. Let buyers pick times, set location preferences, and receive instant confirmations. Include ID requirements, trade-in details, and payment options before arrival.

03
Automate follow ups that move deals forward
Send multi-channel reminders, no-show recovery messages, and post-test-drive follow ups. Trigger finance consults, manager callbacks, or trade appraisals, and keep every touchpoint tracked in your CRM without manual effort.


01
Win speed to lead and increase show rates
Route internet car sales leads to the first available rep, store, or virtual team. Send instant confirmations and reminders by email, SMS, and WhatsApp to reduce no-shows and shorten time to first conversation. Calendar holds prevent double booking.
02
Make test drives effortless for buyers and staff
Give shoppers a simple path from interest to booked drive. Cal.com presents real-time slots across reps and vehicles, handles reschedules, and collects key details in advance. Your team arrives prepared, appointments start on time, and buyers feel in control.


03
Standardize car sales process steps across locations
Replace ad-hoc coordination with a repeatable workflow. From pre-qualification to manager callbacks, every step runs the same way, every time. Multi-location routing and pooled availability ensure the right person and vehicle are always matched.
04
Increase conversions with smarter follow ups
Automate the dealership follow up process with personalized sequences tied to milestones. Trigger finance consults after a test drive, send trade-in prompts, or schedule delivery walkthroughs. Every touch is captured for coaching and forecasting.

Routing forms and pooled availability
Qualify buyers with dynamic questions and route based on inventory, location, language, or KPI priority. Offer pooled availability across sales teams and demo vehicles to maximize booked appointments.
Test drive workflow templates
Start with proven templates for pre-drive checks, ID requirements, and liability acknowledgments. Add reminders, directions, and parking instructions so buyers arrive ready, reducing friction at the lot.
Multi-channel reminders and no-show recovery
Cut no-shows with timed reminders via email, SMS, and WhatsApp. If someone misses, automatically send reschedule links and notify your BDC for quick recovery.
Deep CRM integration and webhooks
Sync bookings, outcomes, and notes to your CRM. Trigger webhooks to update deals, create tasks, or notify managers in Slack. Keep your pipeline accurate without manual data entry.
Self-hosting and enterprise controls
Run Cal.com on your infrastructure or use our hosted platform. SSO, SCIM, audit logs, roles, and granular permissions meet security and compliance needs for dealer groups.
Developer-ready, open-source flexibility
Customize everything with our API and SDKs. Build custom lead forms, embed schedulers, and extend workflows to fit unique store processes without vendor lock-in.
Get started with automated test drive scheduling
See how Cal.com streamlines lead routing, test drives, and follow ups for your dealership. Try it free, or request a tailored demo to connect your CRM and launch a conversion-ready workflow in days.
