About the role…

Cal.com is looking for someone obsessed with content, distribution, and figuring out what actually spreads.

If you spend your free time deep in TikTok, X, or YouTube, have strong instincts for what makes people stop scrolling, and naturally think in hooks and formats, this role is for you.

You’ll own and scale our social presence end-to-end. That includes running our accounts, building a network of creators, and turning content into a repeatable growth engine.

This role is based in New York City, with an in-office preference and flexibility for hybrid work.

You’ll work closely with founders and growth, and have real ownership over how Cal.com shows up on the internet.

What you’ll do:

• Run and grow Cal.com’s social accounts across X, TikTok, Instagram, YouTube, and LinkedIn

• Create and ship short-form content consistently, turning product, ideas, and moments into posts

• Build and manage a network of UGC creators, including sourcing, onboarding, briefing, and feedback

• Develop and iterate on content formats based on what actually performs

• Track performance across platforms and double down on what drives views, engagement, and signups

• Experiment with new formats, trends, and distribution strategies

• Stay close to how platforms, algorithms, and creator behavior are shifting

• Turn social into a measurable growth channel, not just a brand surface

What we’re looking for:

• You’ve made things on the internet and understand what performs and why

• Strong instincts for hooks, formats, and internet-native storytelling

• Comfortable being both the person creating content and the person directing others

• You already use AI tools in your workflow and look for ways to move faster

• Organized and self-directed. You can manage multiple creators and content streams without hand-holding

• Comfortable with data. You can look at performance and decide what to do next

• Familiarity with TikTok, X, Instagram, and YouTube from a content or growth perspective

• You care about what spreads, not just what looks good

About Cal.com

Cal.com is building scheduling infrastructure for the internet.

We’re not just a booking link. We power how time gets scheduled across teams, products, and platforms.

We’re growing quickly with a product-led foundation and a global user base.

If Stripe handles payments, Cal.com handles time.

Details:

• New York City, in-office with hybrid flexibility.

• $100k–$140k base + performance bonus + equity.

• High ownership. Minimal approval layers.

Why work at Cal.com?

We’re building Cal.com not just as a product, but as a place to do great work and live a good life.

• 🌐 Work from our office in downtown Manhattan, NYC (hybrid ok)

• 💸 Earn the same salary no matter where you live

• 📅 No standups, no micromanagement, no unnecessary calls

• 🪩 Real flexibility, take time for life stuff, no approval needed

• 💻 Work in your own flow, pajamas welcome

• 🧘 30 paid OOO days per year (wherever you are in the world)

• ✈️ Yearly team retreats in beautiful locations

• 🏡 People-first culture, stable, family-friendly, kind