Effortless client routing for social media agencies
Effortless client routing for social media agencies
Connect brands with the right strategist every time, using Cal.com’s powerful routing engine for agencies.
Connect brands with the right strategist every time, using Cal.com’s powerful routing engine for agencies.
Trusted by fast-growing companies around the world
Trusted by fast-growing companies around the world
Trusted by fast-growing companies around the world
How routing works for social media agencies
How routing works for social media agencies
Guide clients to the ideal strategist or team member, every time
Guide clients to the ideal strategist or team member, every time
01
Build your routing workflows
Quickly design custom routing forms tailored for agency clients, capturing key details like campaign goals, budget, and social platforms.
02
Let clients share their needs
Clients fill out your agency-branded form, outlining their marketing objectives, target audience, and preferences.
03
Automatically match to the right expert
Cal.com routes each booking to the most suitable strategist or team based on skills, availability, and client requirements—no manual work needed.
The benefits of advanced routing for agencies
The benefits of advanced routing for agencies
Unlock growth and efficiency with agency-grade scheduling
Unlock growth and efficiency with agency-grade scheduling
01
Streamline client onboarding
Automate the booking and qualification process so clients reach the right team member without back-and-forth emails.
02
Boost team productivity
Eliminate calendar conflicts and manual assignments, freeing your strategists to focus on campaign success.
03
Deliver a premium client experience
Provide fast, personalized scheduling that makes your agency stand out and builds client trust from day one.
04
Scale with open infrastructure
Leverage Cal.com’s open-source, API-first platform to customize and scale your scheduling as your agency grows.
Features built for agency workflows
Features built for agency workflows
Everything your social media agency needs for seamless scheduling
Everything your social media agency needs for seamless scheduling
Attribute-based routing
Match clients to strategists based on project type, platform expertise, or language—no complex queue setup required.
CRM and tool integration
Sync bookings with HubSpot, Salesforce, Slack, and more to keep your agency’s workflows in one place.
Customizable intake forms
Gather detailed client information up front to enable precise routing and tailored campaign planning.
Multi-team support
Route bookings across content, paid ads, creative, and analytics teams with ease.
Self-hosting and white-labeling
Host Cal.com on your own servers and fully brand the experience for your agency.
Schedule analytics
Track routing outcomes, analyze booking trends, and optimize your process with built-in insights.
All your key tools in-sync with your meetings
Cal.com works with all apps already in your flow ensuring everything works perfectly together.
All your key tools in-sync with your meetings
Cal.com works with all apps already in your flow ensuring everything works perfectly together.
All your key tools in-sync with your meetings
Cal.com works with all apps already in your flow ensuring everything works perfectly together.
Frequently asked questions
Frequently asked questions
These are some of our most frequently asked questions.
These are some of our most frequently asked questions.
How does Cal.com help agencies qualify and route new client leads?
Cal.com’s routing forms let you collect essential client information during the booking process, then automatically direct each lead to the strategist or team best suited for their goals, campaign type, or budget. This reduces admin work and improves conversion rates.
Can I integrate Cal.com with my agency’s CRM and project management tools?
Yes. Cal.com offers robust integrations with popular CRMs like HubSpot and Salesforce, as well as Slack and email. You can also connect to tools like Asana or Trello via Zapier to keep client workflows seamless.
Is Cal.com secure and suitable for agencies managing sensitive brand data?
Absolutely. Cal.com offers self-hosting options for full data control, SSO, audit logs, and advanced permissions. This ensures your client and agency data stays secure and compliant.
Can I customize the booking and routing experience with my agency’s branding?
Yes, Cal.com supports white-labeling, custom domains, and branded booking pages, so your clients enjoy a seamless, professional experience from first click to booked call.
How can I manage routing for multiple teams within my agency?
Cal.com’s Organizations and multi-team features allow you to set up different teams (like strategy, creative, or paid ads) and route bookings to the right group or individual based on intake responses.
Is it possible to prioritize or assign bookings based on strategist expertise or availability?
Definitely. You can use attribute-based routing to match clients to the most qualified team member, factoring in skills, workload, or client history for every booking.
What’s the cost for using advanced routing and organization features for agencies?
Cal.com’s advanced routing is included in the Organizations plan, offering transparent, per-user pricing with no hidden fees. See our pricing page for details and get started risk-free.
How does Cal.com help agencies qualify and route new client leads?
Cal.com’s routing forms let you collect essential client information during the booking process, then automatically direct each lead to the strategist or team best suited for their goals, campaign type, or budget. This reduces admin work and improves conversion rates.
Can I integrate Cal.com with my agency’s CRM and project management tools?
Yes. Cal.com offers robust integrations with popular CRMs like HubSpot and Salesforce, as well as Slack and email. You can also connect to tools like Asana or Trello via Zapier to keep client workflows seamless.
Is Cal.com secure and suitable for agencies managing sensitive brand data?
Absolutely. Cal.com offers self-hosting options for full data control, SSO, audit logs, and advanced permissions. This ensures your client and agency data stays secure and compliant.
Can I customize the booking and routing experience with my agency’s branding?
Yes, Cal.com supports white-labeling, custom domains, and branded booking pages, so your clients enjoy a seamless, professional experience from first click to booked call.
How can I manage routing for multiple teams within my agency?
Cal.com’s Organizations and multi-team features allow you to set up different teams (like strategy, creative, or paid ads) and route bookings to the right group or individual based on intake responses.
Is it possible to prioritize or assign bookings based on strategist expertise or availability?
Definitely. You can use attribute-based routing to match clients to the most qualified team member, factoring in skills, workload, or client history for every booking.
What’s the cost for using advanced routing and organization features for agencies?
Cal.com’s advanced routing is included in the Organizations plan, offering transparent, per-user pricing with no hidden fees. See our pricing page for details and get started risk-free.
How does Cal.com help agencies qualify and route new client leads?
Cal.com’s routing forms let you collect essential client information during the booking process, then automatically direct each lead to the strategist or team best suited for their goals, campaign type, or budget. This reduces admin work and improves conversion rates.
Can I integrate Cal.com with my agency’s CRM and project management tools?
Yes. Cal.com offers robust integrations with popular CRMs like HubSpot and Salesforce, as well as Slack and email. You can also connect to tools like Asana or Trello via Zapier to keep client workflows seamless.
Is Cal.com secure and suitable for agencies managing sensitive brand data?
Absolutely. Cal.com offers self-hosting options for full data control, SSO, audit logs, and advanced permissions. This ensures your client and agency data stays secure and compliant.
Can I customize the booking and routing experience with my agency’s branding?
Yes, Cal.com supports white-labeling, custom domains, and branded booking pages, so your clients enjoy a seamless, professional experience from first click to booked call.
How can I manage routing for multiple teams within my agency?
Cal.com’s Organizations and multi-team features allow you to set up different teams (like strategy, creative, or paid ads) and route bookings to the right group or individual based on intake responses.
Is it possible to prioritize or assign bookings based on strategist expertise or availability?
Definitely. You can use attribute-based routing to match clients to the most qualified team member, factoring in skills, workload, or client history for every booking.
What’s the cost for using advanced routing and organization features for agencies?
Cal.com’s advanced routing is included in the Organizations plan, offering transparent, per-user pricing with no hidden fees. See our pricing page for details and get started risk-free.
Don’t just take our word for it
Our users are our best ambassadors. Discover why we're the top choice for scheduling meetings.
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
Don’t just take our word for it
Our users are our best ambassadors. Discover why we're the top choice for scheduling meetings.
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
Don’t just take our word for it
Our users are our best ambassadors. Discover why we're the top choice for scheduling meetings.
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
"More elegant than Calendly, more open than SavvyCal, Cal.com works and it feels just right."
Flo Merian
Product Marketing, Mintlify
I think Cal.com has a very good chance of creating a new category around being both great and well designed."
Guillermo Rauch
CEO, Vercel
"I just migrated from Calendly to Cal.com."
Kent C. Dodds
Founder of EpicWeb.dev
"Just gave it a go and it's definitely the easiest meeting I've ever scheduled!"
Aria Minaei
CEO, Theatre.JS
"I finally made the move to Cal.com after I couldn't find how to edit events in the Calendly dashboard."
Ant Wilson
Co-Founder & CTO, Supabase
Trusted by fast-growing companies around the world
Trusted by fast-growing companies around the world
Trusted by fast-growing companies around the world
Free up your time. We've got your scheduling covered. Try Cal.com now!
Streamline client onboarding and boost team productivity with Cal.com’s intelligent routing.
Cal.com® and Cal® are a registered trademark by Cal.com, Inc. All rights reserved.
Our mission is to connect a billion people by 2031 through calendar scheduling.
Need Help? [email protected] or live chat.
Solutions
Use Cases
Resources
Cal.com® and Cal® are a registered trademark by Cal.com, Inc. All rights reserved.
Our mission is to connect a billion people by 2031 through calendar scheduling.
Need Help? [email protected] or live chat.
Solutions
Use Cases
Resources
Cal.com® and Cal® are a registered trademark by Cal.com, Inc. All rights reserved.
Our mission is to connect a billion people by 2031 through calendar scheduling.
Need Help? [email protected] or live chat.
Solutions
Use Cases
Resources